Lynx

  • Friday 24th March 2017

News

The Rules of Golf

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By Iain Carter. While playing golf with my mate Len, he told the me the story of the first time he played the alternate shot foursomes format. Len was new to the game and not terribly au fait with the nuances of the rules. On this particular day, his partner knocked the ball into a… Read more >

12 Holes

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By Iain Carter When I’m asked to name my favourite golf course, one particular layout always jumps to mind. It’s not particularly famous, it doesn’t stage big events, it is not very long and it doesn’t even have eighteen holes. But it is brilliant and, to me, it provides precisely the sort of golf I… Read more >

Changing The Game

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By Iain Carter. There’s no doubt that the return of Tiger Woods has brought a boost to the game at a pivotal time for golf. The Hero World Challenge in the Bahamas is little more than a very limited field exhibition tournament, yet Woods’ presence helped make golf a mainstay of sporting conversation at a time… Read more >

Ryder Cup Review

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By Iain Carter.   Hazeltine was the tenth Ryder Cup I have attended and it was like no other golf event I have ever experienced.   Much was made of the crowd antics during the United States 17-10 victory over Europe and yes, there were too many fans who overstepped the mark in terms of… Read more >

New Golf Formats

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By Iain Carter.   A week ahead of the Ryder Cup and the golfing focus first centres on the climax of the PGA Tour season when the playoffs winner will be handed a cheque for $10 million.   Nice work if you can get it, of course, but it is a badge of honour for… Read more >

Rio Olympics

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By Iain Carter. Not wanting to bore you with all the details but I was left wondering whether this Olympics golf thing was going to be worth all the effort. The journey to Rio from the PGA Championship at Baltusrol, New Jersey, was tortuous in the extreme. It started with a missed connection in thunderstruck Miami.… Read more >

British Open Preview

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By Iain Carter. “If you’re gonna just be talking, get out of here!” Tiger Woods’ caddie Steve Williams barked at me as I searched for his boss’s ball on the first hole at Royal St George’s. “Welcome to the Open,” I thought as I carried on speaking into my microphone as we looked in vain… Read more >

Muirfield

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By Iain Carter. Golf made a rare appearance on Have I Got News for You as it became an inevitable subject of satire in the wake of Muirfield’s decision on female members. Naturally Ian Hislop, Paul Merton and the rest of the HIGNFY crew portrayed the game as a laughing stock.  It was an easy hit,… Read more >

Underdogs

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By Iain Carter. First a confession. My mind in recent months has not been totally focused on the world of golf. The reason is my football team. You see, I am a lifelong Leicester City supporter. Trips abroad covering golf have also included seeking out bars and internet feeds showing matches involving the flying Foxes. Weekends… Read more >

Iain Carters Post Masters Blog

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The best bit about returning from the Masters is trees and bushes, that were devoid of colour when you left, are in blossom and bud and the lawn needs mowing. Springtime is here and the iconic tournament just witnessed has awoken us to the fact that the new golf season has arrived. Those who have battled through… Read more >

Zuël

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By Iain Carter. Traveling the golfing globe, I am always struck by how hard golfers work on their game and regularly consider how such regimes might improve my usually flagging form. Recently I was at Doral in Florida and the walk to the media carpark took me past the practice range and short game area. … Read more >

Trend Setters

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By Iain Carter When Rickie Fowler is playing you can always find his supporters.  They tend to stand out by a mile. No other player inspires so many young fans and they like to dress in the same way.  He wears those bright, loud, orange outfits with the wide brimmed caps. The kids love the look.  … Read more >

The EurAsia Cup

KUALA LUMPUR-MALAYSIA- Kiradech Aphibarnrat of Thailand pictured during the fourball action on Thursday, March 27, 2014 at the EurAsia Cup, presented by DRB-HICOM, Glenamarie Golf and Country Club, Kuala Lumpur, Malaysia. Picture by Paul Lakatos/Asian Tour.

By Iain Carter It would be easy to dismiss the EurAsia Cup as a rather meaningless and quickly forgotten contest but the forthcoming event in Malaysia may prove highly significant. The match between a Darren Clarke led European side against Jeev Milkha Singh’s Asian line up carries little historic resonance. It certainly pails in importance… Read more >

Generational Change

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By Iain Carter   As the 2015 season draws to a close and the new one begins with indecent haste we can conclude that professional golf has undergone a generational shift. While Tiger Woods recovers from yet more back surgery and Phil Mickelson seeks a new coach to rekindle past glories, a new, youthful brigade… Read more >

Golfing World walk the Course with Nick Dougherty

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Lynx ambassador Nick Dougherty was featured on last week’s edition of Golfing World on Sky Sports 4. Golfing World recently walked the 3rd hole of St Andrew’s famed Old Course with Nick during his practice round for the European Tour’s Alfred Dunhill Links Championship . The tournament in Scotland is very close to Nick’s heart, he… Read more >

What Golf Can Learn From Other Sports

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Life has been a little different over the past month because I’ve been part of BBC 5Live’s Rugby World Cup commentary team. Instead of spending my time at the Alfred Dunhill Links and British Masters (both of which appeared hugely successful tournaments) I’ve been heading up and down the M1 to various rugby matches. It’s… Read more >

A First At The British Masters

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Lynx Golf’s Nick Dougherty made broadcasting history by being mic’d up live for his opening two rounds during the British Masters at Woburn. The recently-signed brand ambassador was the figurehead for the first ever ‘live player microphone’ innovation introduced by Sky Sports as part of a revolutionary new approach to golf coverage in the UK. At… Read more >

Sportsmanship

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It’s hard to describe my feelings in the immediate aftermath of the Suzann Pettersen controversy at the recent Solheim Cup. The best word I can find is empty.  All the excitement that was being felt that Sunday morning at St. Leon-Rot seemed to be sucked away. I remember saying: “No, no, this can’t be right,”… Read more >

Team Lynx Welcomes Nick Dougherty

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Lynx Golf is delighted to announce that three-time European Tour winner and Sky Sports broadcaster Nick Dougherty has joined its stable of brand ambassadors. Nick, aged 33, is a well-established golfer having won more than 6m euros in prize money.  As a former Sir Henry Cotton Rookie of the Year, world top 50 player and… Read more >

Slow Play

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Playing golf with Dame Laura Davies is an absolute pleasure.  Never mind that you are in the company of a legend with interesting conversation, she also gets on with it. “If I don’t know how to a hit a ball by now, I never will,” is one of the 51 year old’s favourite phrases. And… Read more >

Lynx Golf Festival

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By Iain Carter. Tournaments on the west and east coasts of Scotland this week mark the end of a remarkable and significant summer festival of golf.   While the world’s top female players do battle at the Ricoh Women’s British Open the inaugural Saltire Energy Paul Lawrie Matchplay will be contested on the Murcar Links… Read more >

Press Release

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LYNX supports LPGA over Ricoh Women’s Open Lynx, who are the Official Golf Club Sponsor of the Ricoh British Women’s Open, have made an official statement on the topic. “The LPGA has reluctantly concluded that it is simply far too late in the day to move venues, and adds very clearly that it does not… Read more >

The US Open made personal

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By Iain Carter.   It’s hard to recall a more exciting US Open than the one that made 21 year old Jordan Spieth a two time major champion. You probably have to go back to Tiger Woods’ play-off victory when he beat Rocco Mediate on one leg in 2008 to find one that rivals the… Read more >

Revival of the European Tour

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By Iain Carter It’s little surprise there was praise and gratitude heaped upon the shoulders of several of Europe’s elite players at the recent Tour Awards dinner at Heathrow, after all, that’s what you do at these events. However for Rory McIlroy, Sergio Garcia, Thomas Bjorn, Ian Poulter, Lee Westwood, Justin Rose and Luke Donald… Read more >

Lynx Golf Becomes a Foremost Approved Supplier

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  Lynx Golf is delighted to announce it has come to an agreement with Foremost to become an Approved Supplier from May 1st 2015. The innovative and forward-thinking golf brand, which has a history of Major-winning success in golf, will also enter Foremost’s Elite Marketing Programme in January 2016 after only 2 years back in… Read more >

WCG Matchplay revamped

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By Iain Carter   It feels as though golf has thrown away one of its most dramatic days by revamping the format for the WGC Matchplay Championship. Throughout the tournament’s history it has been a 64 man straight knockout.  It was a high pressure, cut-throat event that engaged players and fans from the moment the… Read more >

A Game for All Seasons

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By Craig Sutherland   Although it’s still early in the season, I’ve been able to play and practise a lot since leaving Cherry Lodge on 20 February. I’ve done most of my practice at Cherry Lodge and I’m excited to continue to represent the club, as well as Lynx Golf. My ranking for the Asian Development… Read more >

LYNX Provides Springboard for PRO Comeback

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Here at Lynx HQ we are firm believers in the thought that you get one life and this it is not a dress-rehearsal.   Craig Sutherland, former Head Pro at Cherry Lodge Golf Club in Kent, also believes as we do, and with assistance from Lynx is embarking on a major personal challenge: to get… Read more >

The Unfriendly Face of Golf: Time for a Make-Over

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By Iain Carter   There was a discernible spring in my 13 year old’s step as he bounded in from school the other day.   He’d been picked to play for his school golf team. His selection was a welcome boost because in the last year or so the game has become his number one… Read more >

Ladies First

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By Iain Carter   Dame Laura Davies’ inclusion on the inaugural list of female honorary members of the Royal and Ancient speaks volumes for her standing in the game.   It also indicates how important is the inclusion of women members at the St Andrews based club. They voted last September to change their male… Read more >

Desert Swing

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By Iain Carter   The restaurant stood out as the only building next to the freeway, a low slung block with familiar crossed guitars on the roof to indicate a Hard Rock Cafe.  It was the local landmark, used by many as a signpost to the golf tournament.   For fans heading out of Dubai… Read more >

Welcome to the team Laura Davies

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Winner of 84 professional titles worldwide and record-breaking Solheim Cup player, Dame Laura Davies has signed with equipment manufacturer Lynx Golf as part of a three year deal which will see her use Lynx clubs. Recognised as Europe’s most accomplished female professional golfer ever, Dame Laura Davies has played professional golf over four decades on… Read more >

Welcome Iain Carter

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We are proud to announce that renowned BBC Sports and golf commentator Iain Carter has linked up with Lynx to write regular blogs for our website. Beginning in January, Iain – the BBC’s Golf Correspondent since 2003 – will regularly update www.lynxgolf.co.uk with news, stories and information from the world of golf. He has led… Read more >

D ….. is for Duncan

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The next member of  Team Lynx we would like you to meet is our Area Sales Manager for the North, Duncan Swash.   I have always had an affection for the Lynx brand. I played Lynx USA irons in my youth and to this day still possess the sand wedge.   I have an enviable… Read more >

LYNX LOVE STORY AD AIRS ON TV TODAY

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Golf fans watching SkySports today will be treated to a golf course love story – thanks to innovative UK manufacturer Lynx.   The company’s new TV advertising campaign features a romance between two young golfers set against the stunning backdrop of the East Sussex National Resort. Filled with humour and a huge feelgood factor –… Read more >

HAROLD SWASH DESIGNS NEW PUTTER RANGE FOR LYNX

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  Harold Swash, one of the world’s foremost putting coaches, has joined forces with UK-owned Lynx Golf to launch an exciting new range of putters.   “Swash by Lynx” comprises a collection of four exceptional models, all featuring brand new alignment designs and ball roll technology developed by the short-game guru, known affectionately around the… Read more >

I is for ….. Ian

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The next member of  Team Lynx we would like you to meet is our Area Sales Manager for the South Ian Wilkinson.   ….now that the Christmas and New Year festivities are a fading memory, my thoughts are very much on getting back to work and continuing with the task of helping to re-establish our… Read more >

G is also for ….. Grahame

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  The third member of  Team Lynx we would like you to meet is our Scottish Area Sales Manager Grahame Laird.   Well I can’t believe that over 30 years have gone by, with me being involved in the golf industry. I first started off selling MacGregor Golf Equipment, where I was selling Persimmon Woods, can you believe it… With inserts like…… Read more >

G is for ….. Gary

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The second member of  Team Lynx we would like you to meet is our Warehouse Manager, Gary Tutt.   I am a true believer that in life, everything happens for a reason. So when I decided to put pen to paper for a job advertised in the local paper back in 1986, to work in… Read more >

Lynx Golf Day at Swinley Forest Golf Club

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    On the 13th November 2013, Lynx Golf hosted a memorable event at one of the most exclusive and prestigious golf courses the world has to offer, Swinley Forest Golf Club in Ascot.       This extraordinarily stunning course, designed by Harry Colt back in the 1900’s, was admired by everyone who attended… Read more >

A is for…..Alex

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Over the next few months, you will get to meet the wonderful people who make up ‘Team Lynx’. The first person we would like you to meet is our East of England Area Sales Manager Alex Bridges.     “…………..Suddenly I was transported back to a time of beautiful, innovative Cobalt USA drivers and fairway… Read more >

Peeping Over The Parapet

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  I have for a while thought it would be a nice idea to pop up on our website and say Hello, but at the same time really wasn’t quite sure what to blog about. Life is busy at this side of the desk – managing the finances, organising and hiring staff, taking care of… Read more >

The Lynx Boom Boom 2 is the Celebrity Favourite

In recent months the celebrity world has been abuzz with three little words – BOOM BOOM 2. As its name implies, the Boom Boom 2 entered the golf world with a bang; from all corners of VIP land, the newest driver from Lynx, with its Hot 1 gas technology has been causing somewhat of a… Read more >

LYNX at SportFest 2013 @ Wormsley

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As you know from our last blog, Lynx Golf spent many hours preparing for SportFest in association with SuperSkills Experiences on the 3rd and 4th August at Wormsley – the Getty family estate. The event kicked off at 12.30pm on Saturday with Austin Healey taking to the big stage to help open the “show”. The weather was… Read more >

SportFest 2013 @ Wormsley

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    Come join the fun at Wormsley 3rd-4th Follow the link to get more information on an amazing weekend of sport. http://sport-fest.co.uk/index.html     Alternatively just book your places early to avoid disappointment at  https://sportfest.seatlive.com/Online/seatSelect.asp?BOset::WSmap::seatmap::performance_ids=D387E438-BB48-405F-BC8E-B49F2166D3EB   See you at Wormsley in August!

‘BattleBack’ and Golf

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“I’ve always made a total effort, even when the odds seemed entirely against me. I never quit trying; I never felt that I didn’t have a chance to win.” Arnold Palmer One second in time can change the rest of your life, and a single moment of severe injury or life-threatening diagnosis can change the… Read more >

Crystal Palace Golf Day

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  Crystal Palace FC recently hosted their annual Golf day in aid of CPFC Youth Academy.   The management team, players past & present, as well as club sponsors and corporate clients all joined in for a superb day of golf competitions;  the prize table was sponsored by Lynx. It was a sizzling hot day,… Read more >

The ‘Not so serious facts’ about Lydia Hall

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We wanted to get to know our newly signed Tour Player a little better, so we asked her a few light hearted questions…   Do you have a pet? I have a dog his name is Archie, he is so handsome, like a little teddy bear. What is your Guilty Pleasure?  My guilty pleasure would have… Read more >

Lydia Hall’s Tour Schedule for 2013

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We are proud to be sponsoring Lydia on tour and will be following her closely throughout the year and reporting on her progress. Click on the link below to see Lydia’s tour schedule for the year and keep checking our page for updates as she travels around the globe.   http://lydiahallgolf.com/calendar/

Cat Gets The Cream as Lynx Golf Signs Its First Tour Pro

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Follow the link for latest news on Lydia Hall, our newly signed Tour Professional http://www.golfbusinessnews.com/news/sponsorship/cat-gets-the-cream-as-lynx-golf-signs-its-first-tour-pro/  

Dean Davis Gets up to New Tricks with Lynx

Golf Trick Shot artist Dean Davis has just signed a new sponsorship deal with Lynx . Dean, whose unique golf show has been delighting spectators around the world over the past 15 years, has taken his show to new heights with a co-operative partnership with Lynx Golf UK. Using weird and wacky clubs made from… Read more >

Improving my game by Bob North, International Golf Travel Writer

Like so many male golfers I am always looking for an improvement to my game and probably, because of some hormonal pull, a new driver that goes further and straighter than any other is always near the top of the wish list (after the putter that never misses from less than six feet). I have owned so many drivers in… Read more >

Another win for Craig Sutherland

PGAiE(S) Titleist & FootJoy Winter Series Hankley Common November 13th 2012 Craig Sutherland (Cherry Lodge), the newly crowned LynxPGAClub Pro Classic champion, shot three-under-par 68s to share a win with Jack Harrison at the Titleist & FootJoy Winter Series opener at Hankley Common this week. Sutherland described his golf as ‘winning ugly’, as he explained… Read more >

The Psychology of Golf by Ali Campbell

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Ali Campbell is a leading trainer, life coach and author who works with a number of golfers, jockeys, footballers and celebrities. Success is in your hands… All you have to do is swing it. So why do we make it so hard? Thousands of metallurgy hours and millions of developmental Pounds, Dollars and Yen are… Read more >

Marketing the Brand by Melanie Faldo

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Melanie Faldo has been involved in the world of golf for the last 25 years, as the wife of Nick Faldo, a publisher of books on golf and PR practitioner specialising in the golf and travel sector. She has represented many of golf’s leading brand names over the years and now works with Lynx managing… Read more >

Grahame Laird’s Lynx Sponsored Glencorse Pro Tournament

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It was a great day at The Lynx sponsored Glencorse Pro Tournament on Saturday 26th May 2012. The weather was fantastic….. that makes a change for Scotland. Lynx put up a “nearest the pin” prize with a Griffin stand bag  – and our team, team Lynx, all ended up not close to the pin, but not… Read more >

Introducing Grahame Laird

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My Name is Grahame Laird, I am the new Sales Area Manager for Lynx Golf in Scotland and the North East of England. I have been involved in golf sales for over 30 years now, with two great golf companies Macgregor Golf and Callaway Golf, and now another with Lynx Golf. Lynx is a company… Read more >

Lynx Announces First Pro Tournament in September

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September 20th, 2012, Burhill, Weybridge, Surrey The Mission: To get keen Golf pro’s to enter Lynx’s First British Golf tournament The Venue: The gorgeous Old Course at Burhill Golf Club The Attractions: A Bumper Prize purse of almost £10,000 between the Top Ten placed A Grand Slam prize for the Winner of £4,000 A Hole-In-One… Read more >

The Lynx Boom Boom Driver

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1990’s Lynx has always had a sense of fun, and today we still value the sense of humour that the Black Cat has always had – and here is a classic example of the partnership between Fred Couples – a genius on the golf course and a legend in his era – and the Lynx… Read more >

Golf – Fun or Sport?

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If Olympic Year in the UK doesn’t make us seriously think about sport, not a lot else will – bear in mind it is now 64 years since the Games graced our shores – and Post-War Britain had a very different landscape to ours then; despite our current recessionary economy, The Austerity Games of ’48… Read more >

Lynx Means Business

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MAY 2012 Lynx comes back in style – what more captivating an image could we present than this? Lynx means business and the cat’s eyes say it all – determination, focus, intent. Lynx Golf’s first UK retail advert placed in Today’s Golfer May 2012 Edition.

Golfing Success with Lynx

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1994 Ernie Els wins the US Open using Lynx clubs. 1992 Fred Couples wins the Masters using Lynx clubs.